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Dealer Meet in Colombo

CITIZEN recently concluded its annual dealers meeting at Colombo, Sri Lanka. Held at
luxurious Mt. Lavinia, the convention saw coming together of major dealers for the brand from all over the country. At the occasion, the Japanese watch maker company announced its aggressive plans for the coming season in India. Dealers were also hosted to an exclusive
preview of the latest range that the company would bring in Indian markets later this year.

Speaking on the occasion, CITIZEN M. D, Tokura said “Our products reflect our philosophy of blending technology with style to create best for consumers. We intend to continue
in the same direction in times to come and are confident that our products will find
appreciation by consumers” Details for enhancing brand image and improving sales were also shared by Okada (GM Marketing) & Sandeep Hegde (Sr. Manager Marketing &
Commercial) respectively. Amit Kalia (Manager Brand & Marketing) later discussed on how the company is going to plan for consumer communications and showcased marketing campaign details for upcoming year.