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WMR - March 2010
News
Oreva Group unveils new digital clocks
Ajanta Manufacturing Ltd.’s Oreva brand has established a strong presence in manufacturing power saving products. Part of one of the most prominent and diversified business conglomerates in the lighting sector of the Indian market, it launched many new
innovative power savings products including digital clocks. Headed by Jaysukh Shah, the unit has diversified into digital clocks under the Ajanta brand. The huge range of digital clocks are now available in elegant and unique designs and colours. They come with sophisticated features such as temperature, humidity, day, date, time, year, displays, etc. Available in nearly 30 variants with prices ranging from Rs. 510 to Rs. 17,700, there is a clock model to suit every individual taste. The exclusive models include the Model ODC – 180, OLC – 107, OLC – 204 and OLC - 1200.
Model ODC 180 has a very impressive round display window with a digit size of 23 mm X 10 mm for the date and month; digit size of 34 mm X 14 mm for the Hour and Minute; digit size of 20 mm X 10 mm for humidity and digit size of 23 mm X 9 mm for temperature.
Model OLC -107 is a rectangular shaped model in size 296 mm X 296 mm X 31 mm. It has display features, date, month, year – 1.2”/ Hour, Minute & Second – 1.8 / Day and Temperature – 1”.
Model OLC -204 is a unique digital clock in size 543 mm X 333 mm X 40 mm. It carried a scenic picture screen in size 375 mm X 280 mm. Its display shows Date, Month, Year, Temperature, Day – 0.8”/ Hour-Minute – 1.0”.
Model OLC – 1200 is a rectangular shaped model. It has huge display windows showing the hour and minute with fairly large windows to show the date, month, year and the temperature. The clock is in size 995 mm X 625 mm X 70 mm. The hour and minute windows reveal the digits prominently in size 200 mm X 370 mm.
Victorinox India organizes Grand Dealers’ get-together
Victorinox India organized a get-together for its dealers to promote and celebrate the iconic branded products including the Victorinox Swiss Army Knife, a multipurpose knife. The evening began with an entertainment programme and the highlight was the Victorinox Laughter Challenge, in which there were comedy presentations and mimicry acts performed by various artistes. A lucky draw was also organized with many attractive prizes. Mahavir Locks bagged the first prize in this lucky draw while Gokhale Watch Co. and Gift Centre were the runners-up.
Q&Q gives special offers
Q&Q devised a special offer in Q3 FY 2009 wherein a special travel bag was given free along with a watch costing between Rs. 549 to Rs. 1499. The offer also included a special rechargeable torch along with watches costing Rs. 1500 and above. The company got a good response from customers across south India and Punjab for its products such as Q&Q Weather Master. This simple yet all encompassing watch comes with digital compass, altitude, stopwatch, average temperature and pacemaker. The Pedometer consists of a step calculator, distance calculator, speed calculator, calorie burn calculator and exercise timer. It holds up to 7 daily and 10 weekly records. The heart rate measurement device comes with heart rate alert, automatic heart rate calculator by age and gender.
PA Time Industries to open 17 new stores
PA Time Industries, the makers of the renowned Maxima brand, plans to open 17 new stores and points of sale across India in 2010. It organized a Jaipur dealers meet at the Rambagh Palace Hotel. The meet was attended by 100 dealers and it was chaired by Manjit Singh Purewal, MD, PA Time Industries. He said that the brand had progressed a lot in the state within a short span of time. The Company plans to open one more unit in Himachal Pradesh to augment production. It would forge collaborations with international watchmakers to launch new models in India. Vindesh Pandita, DGM-Maxima, also presented an overview of the company. The watch model, Ssteele, in the price segment of Rs. 1500 to Rs. 3000 has gained popularity amongst the youth. SK Jain of G&S Dealers, distributor for Maxima, also addressed the dealers.
Titan organizes North Bengal, Orissa dealers meet
Titan Industries Ltd. organized the North Bengal dealers meet in Digha at the Palm Resort. The meet was attended by 42 dealers and company executives. The dealer meet was held after a gap of 3.5 years.
Akai Distributors played a crucial role in organizing this meet. Company executives made the presentation on the business plans and the new product portfolio. Shanti Trading Malda team shared its makeover experience. Awards were given in various categories such as Highest Turnover – Sathi Times; Highest Growth – Hind Watch, Coochbehar; 2nd highest growth: Paragon; 3rd highest growth – Ruby Watch; Consistent billing and payment – Time Center, Jalpaiguri; and Innovative Dealer – Paragon; Promising Dealer – Time Centre; and Best Renovated Store – Shanti Trading Malda. Special awards were given to the RSSOs while all dealers were given a certificate and a trophy along with a special gift – a flask by Titan. The Company also held a dealers meet
in Bhubaneshwar at the Swoti Premium. This was attended by 130 dealers. S. Natarajan, Head-National Trade Sales, made a presentation.
Desire watches’ dealers meet held in Jaipur
M/s. LDM (Lachman Das Moolrajaani), makers of Desire brand introduced by Rajasthan Watches, organized the first ever dealers meet at Hotel Imperial in the pink city. More than 250 discerning members of the Jaipur region trade attended the meet. Around 100 dealers were also present. Naresh Moolrajani addressed the meet. He spoke about General Watch Company, situated on Chaura Rasta, which has been dealing with different watch brands since 1952. Rajasthan Watches was established in 2008.
He also said that more than 100 models of Desire have been unveiled and the Company plans to unveil 15 more models every month. It also plans to unveil precious stones-gems studded watches.
The company also plans to woo corporate with customized watches with gifting options. It has already established a dealer network of 185 dealers across key markets. It also plans to unveil wedding and bridal collections.
Custom-made clocks from HMT
HMT Watches Limited (India) has started offering custom-made clocks such as tower clocks, garden clocks, floral clocks, population clocks, solar clocks and international clocks. It offers a range of user-specified designs for supplies to various individuals and corporate entities.
It has recently designed and installed a population message display clock for Janasankhya Sthirata Kosh (under National Population Stabilisation Fund). The clock measuring 12’ X 4’ consists of solar-powered analog clock coupled with daytime visible bright LED display board with a 2-line message display. It compares the population of India with that of other countries in order to bring awareness amongst people. Population control and stability related social messages are also communicated. The clock was installed in the entrance of Nirmal Bhavan in New Delhi from 2009 onwards.
Delhi Watch Materials Dealers Association honours merit students
The festival of lights brings good tidings and joy for people. During the Diwali celebrations, the Delhi Watch Materials Dealers Association organized a get together to celebrate Diwali Mangal Milan. It presented awards to the meritorious children (of its members) who passed with distinction in their respective classes. This gesture from the association will definitely boost the student’s confidence to do even better in future. It will also boost the confidence of the members, who will feel that the association is making efforts to become a part and parcel of their families’ lives. The members appreciated the initiative taken by the association look forward to more such ones in the new year. Well done DWMDA!
Excellent Time shifts to Kharghar
Excellent Time the sister concern of Excelsior Watch Co. Pvt. Ltd. has shifted its base from Abdul Rehman Street to Kharghar, New Mumbai under the name of Watch World.
Yusuf Hyder Ghadially came into business in 1965 and at that period of time they were the sole distributors for Rivex and Sevak Winding Wall Clocks for India. Later on, he started corporate business for branded wrist watches and wall clocks. They were also authorized dealers for Titan, Sonata and Fastrack Watches and for Opal, Woodcraft, Ajanta, Wertex clocks.
The opening of the new showroom took place in the month of January 2010 and was well attended by the business community of the trade.
Titan
New Retail Store Format
Titan Industries Ltd, India’s largest watch manufacturer and retailer announced the launch of its very first Titan Flagship store in the country. The aesthetically designed & spacious Titan flagship store showcases the best of Titan brands along the ‘Be More’ theme, while offering a range of
differentiated services.
On this occasion, Bhaskar Bhat, MD, Titan Industries Ltd also announced the launch of a brand new collection ‘Obaku by Titan’ seeped in the Scandinavian design tradition.
With this new retail format, Titan changes the dynamics of the entire retail experience for the evolved Indian customer. The flagship store is an opportunity for brand Titan to bring alive its theme of ‘Be More’ where ‘every watch is a compass of your imagination’. Spread over a spacious 2,500 sq., this aesthetically designed Flagship Store brings alive the best watches from all of Titan’s collections like Edge, Octane, Orion, Automatics, Aviator, Raga Flora, Raga Diva and Nebula.
The store has skilled in-store Watch Consultants with thorough knowledge of premium watches. With more than 1,500 watches on display, it provides an incredible choice to the discerning customer. The Flagship store also offers an array of unique services like: Personalized laser engraving on back cover of the watch, Free gift delivery, Gift vouchers, Extended maintenance guarantee and a Full fledged Watch Care Centre.
On this exciting occasion, celebrated actress Ms. Chitrangada Singh unveiled the ‘Obaku’ collection from Titan. The new collection is designed by Danish designers, based on the Scandinavian design principles of minimalism and inspired by Zen philosophy. The collection is a unique partnership with Obaku, an international brand rooted in Denmark.
Ms. Chitrangada Singh commented, “I am in love with Titan’s Obaku collection. The concept is so very new and all the watches stand for a perfect synthesis of simplicity and purity committed into bringing out a harmonious calm. I am extremely proud to be part of ‘Titan Flagship Store’ launch. This store will definitely become a unique shopping destination for all and it is amazing to see a watch store as large as the Flagship Store, where each collection comes alive”.
Speaking at the launch, Bhaskar Bhat, MD, Titan Industries Limited said, “The opening of this flagship store is a landmark moment for us. The need for a premium store for multi-brand watch retailing in India is growing with evolving Indian consumers. Through this flagship store, we have set a new high in watch retailing standards in India. This store is a physical manifestation of the brand’s theme of “Be More” and hence we take this
opportunity of the store launch to launch the brand new Obaku Collection from Titan for the global Indian customer.”
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