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WMR - July 2009
Exhibition
SEIKO
CUTTING EDGE
Ananta: Craftsmanship of Katana
SEIKO Watch Corporation is proud to announce the launch, at Baselworld 2009, of a new Elite Collection, SEIKO Ananta. SEIKO Ananta is an exclusive collection of luxury timepieces with Spring Drive and high-grade mechanical movements, targeted at those who truly understand and appreciate fine watchmaking. SEIKO Ananta is a watch designed to deliver a lifetime of delight and satisfaction, as it is supremely comfortable to wear, enjoyable to use and unrivaled in its quality of engineering. SEIKO Ananta is a watch for today and for all time.
The artistry of Katana
Katana is the ancient art of sword-making. First developed over 800 years ago, the Katana sword is a single sided, curved blade designed to be drawn from its scabbard and used in a single motion. Its legendary sharpness comes from a unique kind of steel and a particular forging process, developed over the centuries, which combines great handcraft skills with the highest technology. Today, Katana swords are still made and prized for their beauty and precision.
These themes of precision, artistry, parabolic curves and sharpness all find expression in the new Ananta collection. The side of the case has the distinctive Katana curve and a three-stage ‘blade’ polishing process gives the case its remarkable mirror finish, as smooth and flat as a Katana sword. The long, graceful curve of the case is made possible by a unique construction in which the case back and lugs are crafted from a single piece of steel.
Ananta. The search for the Infinite
Ananta is a Sanskrit word that means ‘the infinite’. When the SEIKO product development team embarked on this project, they were given infinite scope to build a watch that embodied the SEIKO vision of “the most technologically advanced craftsmanship in the world”. They were allowed to use any movement, or build new ones. They had the freedom to explore any design direction and seek new inspiration wherever they chose. Ananta is the result. A collection that expresses SEIKO’s dedication to infinite perfection.
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