Editor:
Sunil Karer
Associate Director & Feature Editor :
Karishma Karer
Marketing Director :
Anieta Vaghaiwalla
Design:
Bhakti Ishrani Oberoi
Writers :
Ashwin kotian, Nicole Fernandes, Neha Chaddha
Co-ordination :
Mary Godinho
Circulation :
Dayanand Chauhan
|
|
About Watch Market Review (WMR)
Watch Market Review, Asia’s oldest and most respected professional journal concerned exclusively with the watch & clock trade and its allied branches is one of the foremost trade journals exclusively devoted to the cause of the watch & clock trade and industry. Now is in its 58th year of service to the watch & clock trade and industry Watch Market Review is the one magazine that gives to its readers a complete, in-depth report and a global overview of the latest developments in the trade and industry.
Watch Market Review boasts a circulation of 10,000 copies per month (8,700 in India and 1,300 internationally) and a readership of 40,000 (at a conservative estimate of 4 readers per magazine). Our subscribers & readers include Manufacturers, Wholesalers, Distributors, Retailers, Government Bureaucrats, Policy makers and all those concerned with the Horological trade & industry.
Individuals who are not directly connected with the trade & industry like connoisseurs; enthusiasts, collectors and even consumers are now also subscribing to Watch Market Review.
Watch Market Review in the past has successfully organized, sponsored and promoted the Swiss Watch Exhibition that provided a forum for various international brands looking for a representation/base in India.
Watch Market Review successfully organized the first-of-its-kind International Watch Exhibition in Mumbai during the years 2003 and 2004 and 2007 .The event, which was well received by the trade & consumers is slated to be an annual horological event showcasing quality products from the around the globe.
“Time stays long enough for those who use it!” said Leonardo da Vinci. In today’s age, as man tries to grapple with the mysteries of time, timepieces evoke different emotions. They serve as functional devices, fashion statements and technical gizmos amongst others. And they come in a plethora of choices, options and prices. And in this retail age, they are available in diverse retail and distribution formats.
However, the modern brand-conscious consumer needs a lot more information before making his/her choice. In this age of consumerism, when the buyer is looking for all the information, there is a growing realisation that the sole purpose of marketing is to create a satisfied customer in the long term. In this age of ‘consumer connect’, there is a need for a two-way communication channel between the marketer and the consumer. Simultaneously, there is a need for providing a medium for consumers to voice out their views and feedback. The conceptualization of a consumer watch magazine is an idea whose time has come! And the new year is the best time to embark on a novel journey.
In 2009, Watch Market Review, the oldest watch trade journal in Asia in its 54th year, launched the first-of-its-kind magazine called ‘Our Vision’. It is positioned as a bi-monthly colour tabloid magazine dedicated to the lovers of watches, clocks and other horological devices. It is a treasure trove of interesting information on news and views pertaining to the time category. The intent is to make the consumer’s world a better place to avail of various horological products and services. It provides well researched product and service information on diverse aspects of owning and preserving the loved time devices. And yes, it presents the existing as well as the new brands in the market.
‘Our Vision’ features ‘objects of desire’ that are meticulously crafted and conceived to enthrall the senses while instilling a sense of envy. It also focuses on the retail revolution that is boosting sales of timepieces. It brings celebrities and their choices up-close and personal. It lays the global trends bare so that consumers can imbibe and internalize them to change their personality. It will help them to prepare to make a statement at social gatherings, events and other functions!
‘Our Vision’ is available in all leading bookstalls across the country. It is also sent to all the leading watch outlets, malls and retail chain outlets so that consumers can access it at the point of purchase. It will have an initial print run of 25,000 copies and will strive to change mindsets of Indian consumers.
TOP
|